Digital and Social Media Strategy Development ·
1.Design and implement digital and social media strategies aligned with the organization's communication objectives. ·
2.Conduct platform-specific planning (e.g., LinkedIn, Twitter/X, Facebook, Instagram, YouTube, etc.) based on audience insights and trends. ·
3.Define measurable goals (reach, engagement, click-through rates, conversions) and set KPIs accordingly.
Social Media Content Man ·
1.Create, schedule, and manage original content (text, graphics, video) across digital platforms. ·
2.Ensure consistent messaging, tone, and visual identity across all social channels. ·
3.Maintain and manage a content calendar to coordinate campaigns, events, and special initiatives.
4.Monitor and respond to messages, comments, and mentions across platforms.
Digital Campaign Execution
1.Plan and run digital campaigns including awareness, or event promotion.
2.Coordinate with designers and videographers to create engaging multimedia content.
3.Proactively engage with stakeholders, followers, and influencers to grow digital presence.
Monitoring, Reporting, and Optimization
1.Provide performance reports with insights and recommendations for optimization.
2.Conduct social listening and sentiment analysis to inform content strategy.
Website and Content Updates
1.Support basic website content management.
2.Upload posts, press releases, event information, and announcements.
3.Ensure digital content accessibility, accuracy, and alignment with current branding.
